In this episode, we talked with Judy Bradt about the Players and Layers Method for prospecting in government contracting. The average contractor just focuses on one player, the contracting officer. When you take a step back, you realize that there are several influencers and decision-makers that educate you on an organization. Some of these players are also your best advocates. Learning the players and layers of an organization will allow you to accelerate your revenue.
Featured Guest: | Judy Bradt | Company: | CEO, Summit Insights LLC |
Email: | judy.bradt@summitinsight.com | Phone: | (703) 627-1074 |