In this episode, we sat down with marketing expert Tim Burt to discuss strategies for marketing to the government. We discuss some of the simple mistakes most businesses make with their marketing, some phrases you can use to engage your audience, why you shouldn’t follow the example of big companies, and a lot more.
– Get Game Changers for Government Contractors now.
The concepts and strategies shared in this book are the go-to ninja-style secrets of each author.
You will learn:
★ What it takes to win in the government market
★ How to find the right revenue mix between definitive contracts versus contract vehicles
★ How to properly communicate your past performance
★ How to grow fast in the government market
★ The GovCon small business growth model
★ How to scale your government business
★ Understanding joint ventures
★ What it takes to win SBIR & STTR contracts
★ Winning sole-source contracts
★ Properly leveraging your 8(a) certification
★ Social selling in GovCon
★ Price to win strategies
★ Lean proposal management
★ Contract novation
★ Compensation for unanticipated costs and delays
★ Bouncing back from a losing streak
★ And more than 30 other concepts for growing your government business
|Featured Guest:||Tim Burt||Company:||Owner, Tim Burt Media|